Excelleum Inner Circle Members Only...

Month: April 2019

Email for Week of April 28, 2019

Subject: Buying a new home in 2019?

Hello NAME,

Across the country we are seeing a slight shift in the market. Many market segments are moving from a sellers’ market to a more neutral market, making it easier for buyers to have quality options to purchase.

If you or a loved one are planning on purchasing a home in the not so distant future here are some great tips to help you prepare:

Getting your finances in order should be a priority, and a strong letter of pre-approval from a lender is a powerful negotiating tool.

Here are 11 tips to help you prepare:

  1. See a lender. Let them pre- approve you and run your credit report to ensure there are no items of bad credit that need to be removed. (Reply to this email or give me a call for quality recommendations.)
  2. Discuss with your lender the source of your down payment. If you are pulling from an investment account, check the timeline to liquidate. If you are receiving gift funds, you will need a gift letter.
  3. Set your budget now and start spending less. Start living as if you already have your new mortgage so that you can save some extra dollars for the down payment. By the time you purchase, you will be used to the new payment.
  4. Ask your lender or realtor to calculate the “real cost of homeownership.” In other words, after you write off your interest deduction, what is your true net out of pocket amount after the tax savings?
  5. If you are changing jobs talk to your lender about how this will impact your qualification.
  6. Don’t buy stuff. If you have your credit run and then secure new consumer loans, it will impact your FICO score and potentially your qualification limit. Don’t do anything without checking with your lender first.
  7. Check interest rates… But also make sure you have a reputable lender.  Some lenders may have a slightly higher rate, but they are very experienced and able to handle tougher deals. Banks may be slightly less expensive, but they may take a long time for approval and may be picky, which is especially difficult for those who own their own business or have complicated investments.
  8. Take well-meaning friends and family advice with a grain of salt. Aunt Bessie, who hasn’t purchased or sold a home for 40 years, is not likely to be your best advisor. Instead, talk to a qualified real estate professional who will educate you on the market and connect you to a qualified lender if you need a reference.
  9. Start your search well in advance. Contact an agent early in the process as they will likely have quiet sale properties in their pipeline that you won’t find online. This will allow you to beat the crowd to some of the best properties in town.
  10. Don’t get overly emotional about the negotiations. In other words, remember that if you chose it and love it, you may have to pay more to get it.  When ready to submit a bid ask yourself, “What is the most I am willing to pay to be certain another buyer doesn’t take my home away?”
  11. Review all inspection reports and property disclosures with your qualified real estate professional. They will help you interpret it and will help you create a request for repairs if you are not purchasing as is.

A little planning can help you have a stress-free purchase and maximize your buying power.

For your free and confidential home buyer consultation, contact me at the number on the bottom of this email. Please feel free to check out the free educational resources I will mail to you immediately upon request.


Word Doc Version of Email

Rich Text Version of Email

Email for Week of April 21, 2019

Subject: The cost of remodeling your home for a family member with a disability

Hello NAME,

If you have ever wondered what it would cost to make your home comfortable for a disabled family member, below is a quick cheat sheet of a few of the average costs required to prepare the most critical areas.

To install a chairlift on a staircase: at least $3,000-$4,000

To install a larger shower: $2,000-$6,000 minimum

To build a wheelchair ramp: $1,500-$3,250

Anti-slip flooring on an average sized bathroom $1,300+

The approximate total cost for a basic bathroom remodel: $18,000. Additional renovations can often add up to $9,000 more.

If kitchen countertops and cabinets need to be lowered to accommodate someone in a wheelchair, this could cost $15,000-$20,000 depending on the size of the kitchen and the upgrades selected.

While these are only rough estimates, it can give you a starting point to open your discussions with a licensed contractor.

Feel free to reach out anytime.


Word Doc Version of Email

Rich Text Version of Email

Email for Week of April 14, 2019

Subject: Do neighbors know best?

Are you shopping for a home in a new neighborhood or community?

If so, there is plenty of data and information online to check out properties for sale and sold data. 

Of course, data is only part of the decision when choosing your new home, more importantly will you be happy there? Will the location offer the lifestyle and amenities you enjoy?

When it comes to the inside scoop, who would know better than the neighbors? Savvy home shoppers often spend months in advance of a purchasing decision hanging out in the neighborhood where they ultimately want to live.

They might spend this time walking their dog, hanging out in the park, visiting the local farmers market – they spend time meeting, chatting, and observing the community. This is a great way to find out what’s fun to do and what convenient resources are nearby.

If you have areas in mind that you would like to research further, I would be happy to help you. Simply reply to this email and I will help you develop your own custom home search shopping plan and find the home of your dreams.


Word Doc Version of Email

Rich Text Version of Email

Email for Week of April 7, 2019

Subject: Are You Ready To Be A Landlord?

Dear NAME,

Owning real estate is one of the best ways for most adults to build their personal wealth. Specifically owning rental properties can be a great supplier of passive income.

If you are up late at night watching the “become an investor” informercials and thinking it sounds too good to be true, most likely you are right. Get rich quick schemes are often just that!

However, buying a rental can easily become a reality even if you don’t have cash on hand. Many homeowners simply choose to tap into the equity on their home to make it easy to leverage their way into another property.

As you make your decision of whether to become a landlord, you will want to talk to a lender to determine the costs and mortgage payment versus rent, for the type of property you would like to purchase.

Next, talk to a real estate agent to begin your research on what is available for your consideration and to map out an investment strategy. Of course I would be happy to help you create your investment blueprint.

Also, you can email me back right away and request your free Investment Planning resource and I will send it to you.

Contact me anytime, it is an opportunistic market so let’s discuss the opportunity that is right for you.


Word Doc Version of Email

Rich Text Version of Email

Scroll to top